Webinars

Creating Client Demand Through Sales and Marketing Alignment
It's no secret that when sales and marketing are aligned, revenue increases. Huthwaite has now addressed the final frontier in performance improvement: embedding marketing into the sales cycle.



Silent Killers: The Hidden Costs of Sales
As we enter 2011, one of the main goals facing sales organizations is how to continue and to accelerate the momentum that was so hard-earned in 2010. How do you prepare your sales teams to increase revenue growth as well as drive significant increases in profitability per client, per deal, per region and per salesperson?



So You Think You Can Sell
Do you have the skills to be the next top sales person? Let’s see what our judges think. Check out this interactive session where three judges respond to the 10 most common techniques sales people use to generate new business. Which techniques will make it to the next round and which ones will be kicked out?



DIALOG Magazine's Clash of the Sales Titans 
John Golden, president and CEO, discusses Huthwaite's best strategies for complex sales.



The 10 Truths of Pipeline Management.
Huthwaite introduces Huthwaite Dealmaker. Watch if your sales cycles are long and complex, the deals you'll look to close in the next 3-6 months are in your pipeline right now. Find out what you can do today that will have a positive impact on revenue next quarter and next year.
 

Huthwaite Launches SPIN 2.0 !

Six Assumptions All Sellers Must Now Question

Unlocking Demand for New Technology in Medical Products
It happens all too often. A medical device company proudly launches a new product that is technologically innovative and meets a clear market need. Expectations are high as there is great potential to leapfrog the competition. But then events don't go quite as planned...
 

Putting the Professional Back in Professional Services
Discover the strategies that clients say create value for them, drive competitive differentiation, and move the discussion away from fees.
 

Overcoming Predictable Failure Points in Technology Sales
There are several consistent obstacles that impede the sales performance of even the most sophisticated IT sellers. Learn how to overcome these.
 

Escaping the Price-Driven Sale
Are your customers making purchasing decisions on price alone? Have your customer relationships grown increasingly tenuous? Do you find that your brand and products seem to matter less than ever? Most sellers still rely on their products and services to create value, and they find themselves discounting and making concessions to win business. Few sellers recognize that the value for which today's buyers are willing to pay a premium no longer resides in what they sell but in how they sell.
 

Closing the Gap: Putting Sales & Training on the Same Path to Success
How do you measure the success of your organization's training- smiles sheets or results delivered? Learn how to align the goals and expectations of the Sales & L&D departments in this webinar.